There’s a new player shaking up the power ranking of C-level executives at many companies. A few years ago, when data analytics was still one of the primary responsibilities of the Chief Information Officer, it looked like this C-title would become the right-hand to the CEO. However, a surprise player has been moving into this…
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Striking the Right Balance for Funding Growth While moderate and conservative companies cautiously rely on their own resources, the more ambitious mid-sized companies are willing to take on more risk to pursue greater rewards. For finance executives at many mid-sized companies, cash not only is king, it is also comfort. In a survey sponsored by…
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Sustainability-focused startups are entering established companies’ market space, bringing both new threats and new opportunities. Employees want to work for them, customers are willing to pay more for their products and investors are eager to become shareholders. “Hybrid social ventures” like Whole Foods, Patagonia, and Honest Tea that combine commerce with sustainability missions are leading…
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How do you motivate employees? More specifically, how do you engage employees in sustainability initiatives — which are often not tied directly to paychecks or profit margins, but rather seek to combat more daunting societal challenges, such as climate change, fossil fuel dependency and water shortages? According to a recent report by Ceres, 40 percent of companies surveyed attempted…
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Businesses are increasing their concern over sustainability and how their practices impact the environment. With more investment in going green, sustainability continues to produce money angles. Here are our top five tips for reporting on sustainability and money: Cultivate what you know about clean tech New buildings, renovated structures and companies that offer similar goods and services make for…
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One of the most famous frames related to corporate sustainability is the triple bottom line. The triple bottom line separates the way we think about business into three broad areas: economic, social and environmental. This frame has had great influence over corporate thinking in the past 20 years. At least in part, this frame has…
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Las proyecciones de crecimiento para América Latina y el Caribe se han revisado aún más a la baja —al 0,5 por ciento en 2015— lo cual supone una desaceleración de la actividad por quinto año consecutivo. La última edición de Perspectivas económicas: Las Américas publicada en abril de 2015 se centró en las diferencias entre el Norte…
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El primer capítulo de todas las estrategias de marketing que pongamos en marcha en nuestra empresa debe contener los objetivos de la misma. Aquello que pretendemos con las acciones de marketing que ponemos en práctica son la hoja de ruta imprescindible para alcanzar nuestras metas comerciales que, a la vez, nos ayudan a detectar cualquier desviación para corregirla…
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En momentos en que los mercados han tocado o se encuentran cerca de máximos históricos, uno podría sentir que invertir es más fácil que nunca. Durante tiempos como estos, es crucial prestar atención a lo que uno debe evitar hacer. ¿Cómo se convierte uno en un mejor inversionista? Aprenda los principios fundamentales. Estudie a los…
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La experiencia previa no es garantía para decidir mejor. Cuál es el valor de las definiciones no programadas o tácticas, y el papel de las emociones. Si las decisiones, son tomadas por nosotros nos abrirán o no posibilidades, pero tendremos el poder de elegir nuestro destino. En cambio si alguien o algo lo hacen por…
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